| Title |
Created |
Creator |
| How Buyer Personas Shape White Papers |
Tue Mar 02, 2010 @ 07:29AM |
Stephanie Tilton |
| Are people really reading more? |
Tue Feb 23, 2010 @ 07:12AM |
Kate Headen Waddell |
| How to Think Through the B2B Marketing Registration Process |
Wed Feb 10, 2010 @ 05:06AM |
Michele Linn |
| How to Design a White Paper for Your Time-Challenged Readers |
Tue Jan 26, 2010 @ 04:58AM |
Michele Linn |
| Want to Increase Your White Paper's Influence? Try a Webinar |
Wed Jan 06, 2010 @ 10:21AM |
Michele Linn |
| IT Pros Don't Want to Register for Your White Paper |
Mon Nov 23, 2009 @ 10:42AM |
Stephanie Tilton |
| Got Content? 10 Steps to Repurpose Your Best B2B Assets |
Wed Oct 28, 2009 @ 06:18AM |
Michele Linn |
| How to Get Your White Papers Read by Thousands |
Tue Oct 06, 2009 @ 09:24AM |
Stephanie Tilton |
| Survey Says…Tech Buyers Read and Forward White Papers |
Mon Sep 28, 2009 @ 08:06AM |
Stephanie Tilton |
| Help! We Have a Trade Show Coming Up! |
Thu Aug 27, 2009 @ 09:34AM |
Kate Headen Waddell |
| Need Content? 20 Formats to Consider |
Wed Aug 26, 2009 @ 02:03PM |
Michele Linn |
| Are You Reaching the Right CIO? |
Wed Aug 12, 2009 @ 02:27PM |
Stephanie Tilton |
| Back by Popular Demand… |
Tue Aug 11, 2009 @ 08:05AM |
Savvy Sisters @savvy_b2b |
| Three Tips to Engage the 'Short Attention' White Paper Reader |
Mon Aug 10, 2009 @ 05:11AM |
Savvy Guest |
| Savvy Week in Review, August 7 |
Fri Aug 07, 2009 @ 07:08AM |
Savvy Sisters @savvy_b2b |
| What Three Questions Should Every White Paper Answer? |
Mon Jul 27, 2009 @ 05:31AM |
Michele Linn |
| Ebooks and White Papers: A Complementary Pair |
Thu Jul 23, 2009 @ 01:02PM |
Michele Linn |
| Lose Control: Three Reasons Not to Require Registration for B2B Content |
Wed Jul 15, 2009 @ 08:53PM |
Michele Linn |
| Eight Ways to Make Key Points in Your White Paper Stand Out |
Thu Jul 09, 2009 @ 12:36PM |
Michele Linn |
| Adding eBooks to the B2B Marketing Mix: An Interview with Cindy Kim of Lumension |
Wed Jul 01, 2009 @ 07:23AM |
Stephanie Tilton |
| Does Your White Paper Have a Call to Action? (My Guess: No) |
Mon Jun 29, 2009 @ 09:17PM |
Michele Linn |
| Are You Forging a Connection or Burning a Bridge? |
Mon Jun 15, 2009 @ 07:38AM |
Stephanie Tilton |
| 3 Ways to Make Sure Prospects Find Your White Papers |
Wed Jun 03, 2009 @ 07:24AM |
Stephanie Tilton |
| A Brilliant (and Simple) Follow Up Email for Any White Paper or Webinar |
Thu May 28, 2009 @ 12:36PM |
Michele Linn |
| How Your White Papers Can Become "Weapons of Influence" |
Wed May 27, 2009 @ 04:20PM |
Stephanie Tilton |
| Part 3 of Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Thu May 21, 2009 @ 05:57AM |
Stephanie Tilton |
| Part 2 of Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Tue May 19, 2009 @ 05:51AM |
Stephanie Tilton |
| Q&A with Marilou Barsam of TechTarget, A Top B2B Advertising Venue |
Thu May 14, 2009 @ 07:08AM |
Stephanie Tilton |
| Mark Twain – What A Dead American Humorist Can Teach Us About B2B Writing |
Wed Apr 22, 2009 @ 01:03PM |
Wendy Thomas |
| Seize a Golden Opportunity to Connect with Prospects |
Wed Apr 22, 2009 @ 06:39AM |
Stephanie Tilton |
| Everything I Needed To Know About B2B Writing I Learned From My Kids |
Wed Apr 15, 2009 @ 06:08AM |
Wendy Thomas |
| To Require Registration or Not to Require Registration, That is the Question |
Mon Apr 13, 2009 @ 06:27AM |
Jamie Wallace |
| Don’t Get Lost in the Crowd at Your Next Trade Show |
Thu Apr 09, 2009 @ 04:21PM |
Heather Rubesch |
| 9 Easy Ways to Leverage a White Paper or Special Report |
Tue Apr 07, 2009 @ 01:11PM |
Jamie Wallace |
| How to Craft White Papers that Stick in Readers' Minds |
Mon Apr 06, 2009 @ 08:41PM |
Stephanie Tilton |
| 3 Simple Title Tweaks That Can Help White Paper Marketers Drive More Leads |
Sat Apr 04, 2009 @ 10:32AM |
Kate Headen Waddell |
| White Papers and Case Studies - Two Paths through the Same Forest |
Tue Mar 31, 2009 @ 07:35PM |
Heather Rubesch |
| If you write it they will come? Not necessarily |
Thu Mar 26, 2009 @ 08:29AM |
Kate Headen Waddell |
| Oh the places your white paper will go! |
Thu Mar 19, 2009 @ 09:53PM |
Heather Rubesch |
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