Savvy Week in Review - January 8
Looking for ways to kick-start 2010? The posts below should get your brain humming.
Happy New Year!
-- The Savvy Sisters
It's Not About the Money! - by @treypennington
Trey Pennington riffs on the concepts in Tom Asacker's book A Little Less Conversation and manages to make his American friends cringe when he says that the money you make is trailing indicator of how well you're doing your job. Interesting and worthy of discussion.
Get Out Your Dancing Shoes - It's Time to Blog! - by @markwschaefer
We like Mark W. Schaefer because he asks interesting questions that make his readers think. This week, he asks about the role entertainment plays (and will play!) in corporate blogging. As usual, the conversation in the comments is also definitely worth a read.
Advertising Comes Last? - by @tdefren
Todd Defren gives a 60-second overview of a new chart from Forrester that breaks media down into three core categories: owned, paid, and earned.
How to Torment People - 10 Steps to an ORM Crisis - by @lisabarone
These are fun - 10 things you should NOT do if you want to avoid an online reputation management nightmare.
Top 10 WTF Social Media Moments of 2009 - by @ignitesma
Just for fun - see how many you remember.
Four Ways to Safely Syndicate Content - by @ericenge via @sengineland
If you replicate your content on multiple sites, search engines typically only list one in the search results. Here are four ideas to avoid this issue.
The 7 Keys to Social Branding - via @conversationage
I enjoyed these seven concepts Tamsen MaMahon shares to make brands stronger.
Business Blogs Average 12 Times More Subscribers by Email Than by RSS - via @hubspot
Want a good way to build your blog subscription rate? Try asking for email subscriptions. The data in this post may surprise you.
A Six-Step Content Marketing Check-Up For B2B Marketers - by @GalenDY via @sengineland Here's a great list of things you can do to assess your content marketing strategy to date and make improvements for future pieces.
100 Social Media & Content Marketing Predictions - The eBook by @juntajoe
See how marketers will likely create and distribute content in 2010.
It’s Time – Your Marketing Needs A Makeover. by @B2Bbloggers
Why your marketing and sales approach needs to change -- and some helpful links to get you started.
Comments
Hey Savvy Sisters,
Thanks for the inclusion here...appreciate it. Here's to a prosperous 2010 for B2B marketers.
Jeremy
I'm with Jeremy. Thank for your including my post.
Thanks, too, for bringing my attention to the other B2B posts. Doing a weekly recap of blogs is a brilliant idea.
@Jeremy - You're welcome & back atcha with the wishes for prosperity!
@Trey - Loving your blog & happy to share it with others. :)
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