April is flying by! But we've managed to catch some real gems in our nets this week from around the blogosphere. Here's hoping they reinvigorate you as much as the new life springing up all around us!
This is an interesting concept that has some relevance for B2B (especially software) businesses.
Please, please don't publish stinky infographics.
Being "authentic" and "honest" is not territory reserved only for solopreneurs and artistic types. There's a lot to be said for putting your B2B out there in a "real" way, especially since so few B2B companies have the courage to make the leap.
It's not always about technology, widgets, or workflows.
Back up on the branding soapbox and well worth the listen.