Week in Review - Feb 15th

Week in Review - Feb 15th
Savvy Sisters @savvy_b2b - Fri Feb 15, 2013 @ 03:57AM
Comments: 167

Savvy Week in ReviewLast week brought wintery chaos to many of the Savvy Sisters last week, but everyone weathered the blizzard without too much trauma (or drama). This week, the air has been full of hearts and cupids as Valentine's Day swooped in to warm up the tail end of winter. 

This week, we're back in the groove and the blogosphere seems bursting with extra goodness. Here are our favorites from this week's crop of posts. Hope you enjoy them as much as we did! 

The Savvy Sister


7 Tips for Making Your Blog a Content Marketing Magnet by @heidicohen via @smexaminer

Great tips for getting started or making sure you're on track. 



Get Your Call-To-Actions Working by @jonbuscall

All the traffic in the world won't do you any good if you can't convert visitors into leads. Are your calls to action doing their job?



7 Awesome Examples of Surprise and Delight That Will Blow your Mind by @nomeatballs via @brainsonfire

These are brands that got it WAY right.



Creating a Marketing Ecosystem for Your Business @blogcastfm featuring @ducttape

Community, smart client management, the power of processes and more. Good stuff.



15 Important Tips To Help You Keep Your Customers by @GregoryCiotti via @JayBaer

They are your most important asset. Don't screw it up. 


Introducing The Definitive Guide To Marketing Automation by @marketo

Remember the catchy FreeCreditReport.com jingle played by that band in various thematic getups? Well Marketo has brought the concept back to life (albeit without the band) and is offering an accompanying eBook to boot.

How Your B2B Content Marketing and Sales Can Work Hand-in-Hand via


Here's how marketers can arm sales reps to make an impact throughout the B2B buying process.



And, finally, some good news from (of all places) the New York Times: Relax! You’ll Be More Productive by @energy_project









Comments: 167
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