Week in Review: February 1

Week in Review: February 1
Savvy Sisters - Fri Feb 01, 2013 @ 07:30AM
Comments: 16

 

Well the weather outside is crazy...at least for those of us in the northeast US where we've gone from temps in the 20s to the 60s in Savvy Week in Reviewa matter of days! As we prepare to get back to real winter weather this weekend, it's a fine time to cozy up with some good reads. And it just so happens that we have our faves from this week right here for easy pickings. Enjoy!

The Savvy Sister

10 Ways To Increase The ROI Of Your Thank You Page  by  @awoo23 via @KISSmetrics

Do you hate leaving money on the table? This post gives you 10 ways to make sure you're getting the most out of your thank you page. 

Report: What Motivates B2B Tech Buyers via @ShellyKramer

The answer might surprise you. (Report from IDG)

The Science of Virality – Marketing Lessons from Internet Cats by @TrendingSideWyz via @KISSmetrics

This one is long, but so fascinating that you'll get to the end before you know it. Bring on the neuroscience of marketing!

Three Steps to Create a Compelling Business Story  by @GiniDietrich

Take a moment to think about your business story in a new way using the fiction framework of idea, theme, and concept. 

The value of Pinterest for B2B marketing by @brencournoyer & featuring out own @suddenlyjamie

Yes, B2B uses Pinterest ... successfully. 

B2B Content Marketing: The Role Of The Thought Leader In Your Organization by via

Here's how SAP coaches its thought leaders to succeed.

The Four Ways Companies Buy IT and How to Sell to Them by

An interesting infographic that can help sales reps understand if they're aligned with prospective buyers.

 
Comments: 16

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