Savvy Week in Review: June 29th

Savvy Week in Review: June 29th
Savvy Sisters @savvy_b2b - Fri Jun 29, 2012 @ 10:00AM
Comments: 37

Savvy Week in ReviewSummer is in full swing, but the bloggers don't seem to be taking much of a vacation. Even though the fourth of July is right around the corner (for those of us residing in the U.S.), our readers and Twitter streams are still overflowing with all kinds of B2B goodness.

Here are this weeks fave picks from your resident Savvy Sisters.

And when you're done reading, why don't you think about getting out of town. Based on my own, personal research study, a vacation might be just the thing to amp up your marketing ...

The Savvy Sister


Content Curation Sneaks Up on Marketers – by @ardath421

Ardath Albee provides some useful insight into what is useful curation and what isn’t (and, look at us curating this article on curation)!

33 New Email Marketing Resources You Shouldn’t Miss – by @ggiiaa via @unbounce

If you are looking to improve your email marketing, check out this nice compilation from Georgiana Laudi at Unbounce.

True Colors: What Your Brand Colors Say About Your Business [Infographic] – via @marketo

Here’s a fun look at what colors brands are using and what feelings they evoke.

Key Tips for Using LinkedIn Profiles To Demonstrate Your Content Marketing Expertise – by @CarlFriesen via @junta42

Carl Friesen provides some useful tips on how you can easily use LinkedIn to help with your content marketing efforts. I’ll be making these changes myself!

Lead Generation: How 64% of marketers starve Sales of opportunity by @brianjcarroll

The results of MarketingSherpa's latest lead gen benchmark report are in -- and they're ugly.

4 distinctively different states of the B2B buying decision process by @bobapollo

A terrific -- and different -- way of figuring out how to interact with prospects.

Why Your CEO Doesn't Care About Content Marketing by @chriswinfield via @Marketingland

These are the objections and misconceptions you need to overcome to get your content marketing initiatives off the ground.

How to Build and Operate a Content Marketing Machine by @tobymurdock via @B2Community

Follow these steps (with visuals to boot) and you'll be well on your way to consistenly churning out content.

What is the most valuable social media advice you received?  by @_AnnTran

A collection of response to this question from a variety of marketing and other professionals.

5 common call-to-action errors  by @MktgExperiments

Are you making these? Hope not!

5 Types of Blog Content That Drive Engagement by @ShellyKramer

Who says there's nothing to blog about? These 5 types of posts will get your creative juices flowing.

Categories and Tags: Get More Traction from Your B2B Blog  by @DiannaHuff

Don't overlook these SEO tools.  


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