Summer is in full swing, but the bloggers don't seem to be taking much of a vacation. Even though the fourth of July is right around the corner (for those of us residing in the U.S.), our readers and Twitter streams are still overflowing with all kinds of B2B goodness.
Here are this weeks fave picks from your resident Savvy Sisters.
And when you're done reading, why don't you think about getting out of town. Based on my own, personal research study, a vacation might be just the thing to amp up your marketing ...
Ardath Albee provides some useful insight into what is useful curation and what isn’t (and, look at us curating this article on curation)!
If you are looking to improve your email marketing, check out this nice compilation from Georgiana Laudi at Unbounce.
Here’s a fun look at what colors brands are using and what feelings they evoke.
Carl Friesen provides some useful tips on how you can easily use LinkedIn to help with your content marketing efforts. I’ll be making these changes myself!
Lead Generation: How 64% of marketers starve Sales of opportunity by @brianjcarroll
The results of MarketingSherpa's latest lead gen benchmark report are in -- and they're ugly.
4 distinctively different states of the B2B buying decision process by @bobapollo
A terrific -- and different -- way of figuring out how to interact with prospects.
Why Your CEO Doesn't Care About Content Marketing by @chriswinfield via @Marketingland
These are the objections and misconceptions you need to overcome to get your content marketing initiatives off the ground.
How to Build and Operate a Content Marketing Machine by @tobymurdock via @B2Community
Follow these steps (with visuals to boot) and you'll be well on your way to consistenly churning out content.
A collection of response to this question from a variety of marketing and other professionals.
Are you making these? Hope not!
Who says there's nothing to blog about? These 5 types of posts will get your creative juices flowing.
Don't overlook these SEO tools.