Savvy Week in Review: June 15

Savvy Week in Review: June 15
Savvy Sisters - Fri Jun 15, 2012 @ 07:00AM
Comments: 12

How can it be that mid-June is already here?! Before it all slips away, make sure you take the time to digest some good reads from around the blogosphere. Since we've rounded up our faves for the week, you have no excuse not to. Enjoy!Savvy Week in Review


The Savvy Sister

Why the Future of Home Page Design is “Funnel Marketing”  by @TheSalesLion

Clean, clear, and made to convert. Check out this design strategy and see if it will work for you.

4 Metrics Every Content Marketer Needs to Measure Interview with @JayBaer via @Junta42

You can't get better unless you know how you're doing. Here are Jay Baer's picks for the metrics that will help you figure out what's working and what's not.

Sources, Tools & Tricks To Curate Content… From Your Smartphone by @socialmouths via @getcurata

Thinking about adding content curation into your content marketing mix? Great move! Here are some tips to help you curate on-the-go.

5 Psychological Master Keys That Will Open The Doors to More Sales by @derekhalpern

Intriguing list of psychological tactics to help you get to the core of what people want and craft messaging that aligns with their needs.

5 Questions to Vet Your Infographic Ideas by @columnfive

Before you turn your data into a visual, run through this handy checklist.

Three Reasons Content Curation is Overrated by @wittlake

Eric Wittlake warns marketers not to view content curation as a shortcut to establishing thought leadership.

Customer Reference Programs at The Tipping Point by @bill_lee via @HarvardBiz

Bill Lee, Executive Director of the Summit on Customer Engagement, lays out the steps for creating a program that turns customers into advocates.

... and last, but not least, a "funny:" The social web — A place for made-up facts (video) via @markwschaefer - a spoof on Erik Qualman's original social media video.  


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