Gooooood Friday, Everyone!
Another week has flown by. Woosh! I don't know why it's always such a surprise. It's the same five days each week, and yet sometimes it still feels a bit like whiplash when we get to the end.
Happily, there have been plenty of great blog posts to bring some fun and education into our week. Here are our favorite picks of the week - served up hot and fresh to get your Friday going.
P.S. We can't sign off without a moment of respect for Donna Summer. Sad to hear of her passing, but she left us quite a legacy of music and style. May she reign long in the big Disco Hall in the sky.
Carlos Hidalgo makes a convincing argument for why marketing and sales are continually butting heads over "quality leads."
Joe Chernov shares three insights from counterparts on the product side of the house.
A terrific resource for any marketer that needs to put in place the critical "buyer persona" foundation.
Here's how to establish a truly scalable, repeatable and reliable sales and marketing machine.
Your company's success is SO much more about what you DO than what you SAY.
Do you know how to write effectively for the web? This post includes some great examples to help you "get it."
Even the big guys are seeing the value of the human touch.