Savvy Toolkit - List Making as a Tool of Thought Leadership eBook

Savvy Toolkit - List Making as a Tool of Thought Leadership eBook
Heather Rubesch - Tue May 15, 2012 @ 02:07AM
Comments: 8

ebook_list_thought_leadership.jpgOne of the smartest marketers I know, Steve Gershik recently said “ The key component to thought leadership is really the leadership part.  Anybody can have a smart thought and share it with a group but its how do you propagate those thoughts out into the rest of the world. How do you take those good ideas and evangelize them that really differentiates a good content marketer from a world class content marketer.”

But how does one hone their thought leadership skills?  This eBook on List Making as a Thought Leadership lays out a practice that marketers can use to systematically collect and refine their ideas.  It is not going to make you a brilliant mind in your intended specialty overnight but it will help you sift and refine your brainstorming and help you isolate the good ideas from the great ones.

Give it a try!

Comments: 8


1. John Bottom  |  my website   |   Tue May 22, 2012 @ 02:17AM

Heather - thanks for sharing. A very useful guide. Getting ideas is one thing, but ordering them, making sense of them and making best use of them is something we could all do better.
Cheers, John

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A group or individual creativity technique to find a conclusion for a specific problem by gathering a list of ideas is brainstorming.
We all know that every organization needs leaders at every level. Good leaders have some qualities in common, such as Planning, Dedication, Openness, Creativity, Evaluation and Counseling.

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