Savvy Week in Review: December 9

Savvy Week in Review: December 9
Savvy Sisters - Fri Dec 09, 2011 @ 08:30AM
Comments: 16

Savvy Week in ReviewAre you feeling the pressure of getting things done before the holiday -- for both work and your personal life? Well, if you haven't had a chance to read much from the blogosphere this week, here's your opportunity to catch up. Our favorite picks from the week are below -- and let us know what elese you would add in the comments. 

Happy Friday!

The Savvy Sister

How to Deal With Haters on Your Facebook Fan Page by Greg Scott via @MarketingProfs

A practical approach to turning negatives into neutrals and perhaps the occasional win.  Although this article is specifically targeted to Facebook it could apply to any social media open comment situation.

Social Media Tip:  Using the New YouTube Layout by Meredith Darling @merdar via Social Media Delivered

YouTube created some new style templates this week that can make it easier to directly plug in and present your videos through Facebook and your website.  Check out this short video post to see what is new.

The Most Common Business Blogging and SEO Mistake in the World by @TheSalesLion

I love when a blogger cuts through all the technology, psychology, and semantics and just tells it like it is. In this post, Marcus Sheridan tells you why your blog may not be meeting your expectations. It's simpler than you think.

The Biggest Cocktail Party in the World by @basebot

The cocktail party has become the de rigueur metaphor for the social media scene, but I love how John Bottom adds value to the concept by giving you some smart rules to play by.

Customer Quotes that Compel and Sell in Case Studies by @caseyhibbard

Want to know how to use customer quotes the right way? Check out this post from Stories that Sell and you'll have a strong foundation for making smart choices about your call-out quotes.

Marketing Optimization: What Your Peers Learned This Year about AdWords, the Inbox, and Telling the Truth by @MktgExperiments

Only have time for a few quick sound bytes this morning? This post is full of pithy but thought-provoking observations.

Customer Life Cycle & Content Marketing: Where Do You Stand? by @leeodden

As more marketers get on the content marketing bandwagon, companies are struggling to stand out. Lee Odden of  TopRank says to rise above, develop content covering the full customer lifecycle.


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