Savvy Week in Review: November 18th
Is it really Thanksgiving NEXT WEEK?!?!?
For all our U.S. readers, turkey day is nearly upon us. That's right, the holiday season is revving into full gear. In addition to our families, friends, health, and being gainfully employed, the Savvy Sisters are grateful for all the fabulous bloggers who serve up insights, revelations, insider tips, and a few laughs ... each week of the year. Here are this week's top picks from our meanderings around the blogosphere.
Enjoy!

5 Quick Tips to Make Your Content Live Longer by @jchernov via @Junta42
This post is worth a read, if for no other reason than that it describes content marketing as "lunch pail work" that "wears a blue collar."
3 B2B SEO Assumptions You Should Never Make by @NickStamoulis via @B2Community
Avoid these mistakes or risk ruining your SEO campaign.
The last of the anti-social marketing tactics by @ckochster
I dare you to not think differently about your company tagline after reading this post by Chris Koch.
Our Dangerous Addiction to Social Media Case Studies by @jaybaer
Loved this reality check. Too often, we're asked to jump to conclusions (and applause and adoration) over the latest shiny social object. Before a campaign is even wrapped, it's hailed as un unprecendented success. How sane is that?
How to Optimize a PDF for Search by @hubspot
Great tactical how-to for making sure all your PDF shows up in search properly. Don't overlook this gold mine!
3 Reasons Why You Should be a Forumulaic Blogger by @aliventures vis @copyblogger
Ever get stumped for what to write on your blog? Here's a post telling you why you don't have to reinvent the wheel with each post. Includes three examples of winning formulas that you can use today. Blog on!
Why Your Business Should Maybe Stop Ignoring LinkedIn by @lisabarone
It's not as sexy as Facebook or Twitter, but LinkedIn has a lot of potential if used wisely. In this post, Lisa Barone gives you some tips on how to get the most out of your LinkedIn network.

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