rounded up some of our faves from the past week. Enjoy! And Happy New Year!
Is Content Curation the New Black? - by @JonathanFields
Think you have to create all your own content? Think again. Some of the most successful blogs (and some of the most popular posts on high profile blogs) are curated content - but there is a secret to making other people's content work for you.
125 Tips for Building an Irresistible Brand - by @copyblogger
125 tips sounds like a lot, but these are some great questions to get the branding wheels turning. My favorite tool for branding exercises is a mind map, and combining that technique with this list is a surefire way to get those key ideas front and center.
The 10 Best Corporate Blogs in the World - by @markwschaefer
More than "just" a top 10 list (which, in itself, would be very useful), this list includes insightful commentary from Mark Schaefer ... worth a read and a bookmark.Where Sales Can Lead Marketing Off Course - by @ardath421
Sage advice from Ardath Albee: it doesn't always make sense to take sales' input as you define your marketing programs.
A Startup Marketing Framework (Version 2) by @aprildunford
April Dunford releases version 2 of her fantastic framework that marketers can use once they're ready to take an offering to market.
The Chemistry of Content by @bmassey via @Junta42
Brian Massey shows us a very creative way to consider the steps needed to get your content working for you.
Four Steps to Reinventing the B2B Buyer Experience by @TonyZambito
Here's how to deliver buying experiences that do more than just sell your product or service.
B2B Social Media Landscape - by @basebot
Base One in the UK has created a very cool, clickable look at all things social media (and we're honored to be featured in Twitter Square amongst great company!).